Introduction to Candidates Email Template

Introduction to Candidates Email Template


Use this email template to contact potential candidates for the first time regarding open roles at your company. Think of it as a cold recruitment email.


A quick email like this helps to begin building relationships with candidates for future job openings. They’re useful for:

  • Agency recruiters who want to build a network with candidates.
  • In-house recruiters who want to get the word out about  job opportunities within the company.

Since this is your first contact, keep your email brief and clear. Mention:

  • Who you are (name, role and company)
  • How you found their contact details
  • Why you decided to get in touch
  • What the position is
  • What your next steps will be (e.g. connect on LinkedIn or schedule a call)

Add your contact details to your signature, including email, phone, company website and social media accounts. Make any adjustments needed to the tone and language to align with your company culture.

To source EU candidates, you need to collect their data and craft your sourcing emails in accordance with the General Data Protection Regulation (GDPR). Learn more about how to be compliant with GDPR in our guide.

Subject line: [Company_name] has openings for [Job_title] / This [Job_title] position at [Company_name] may interest you? / Looking for great [Job_title]

Hi [Candidate_Name],

My name is [your name] and I work as a [your job_title] at [Company_name]. Your profile on [e.g. LinkedIn or GitHub] caught my attention, especially [add specific field or an achievement that stood out].

We are always looking to [insert goal of connecting with candidate e.g. grow or teams with talented people and achieve great things together .]

[Give specifics about the role e.g. We currently have an opening for [job_title – add link to the job description] to join our team/ work with one of our clients. I’d love to set up a time to talk so we can go over the details of the position, and I can learn a few things about your career goals.]

Are you available [Include date and time or a period of time, e.g. ‘sometime this week’]? If so, I’d be happy to set up a call.

Chat soon,

[Your name]